The judging panel for St Pat’s 2026 Fashions on the Field competition are excited to see the outback come alive with style in March.
Sara Flower-Jones, Lisa Ferragine and Peter Selid will have the hard job on race day of selecting the best dressed patrons.
Meet your judges
Sara Flower-Jones
Fashion Sales Manager / Fashion Industry Expert
With more than 25 years of experience in the fashion industry, Sara Flower-Jones has built a distinguished career driven by a lifelong passion for style, design, and sales excellence. Her journey began in high-end French children’s fashion, where she quickly demonstrated a natural aptitude for both product and commercial strategy. This foundation led to expanded roles in product development for major Australian retailers before transitioning into women’s fashion.
Now specialising in women’s special occasion wear in the role of Sales Manager at Nicoletta Pty Ltd, one of Australia’s leading brands. Collaborating with Channel 9, ABC, Foxtel and Channel 7, as well as Miss Universe Australia, bringing her industry knowledge to roles as both a judge and stylist, with a focus on styling, presentation, and visual impact across broadcast and live events.
Known for her refined eye, deep industry expertise, and contemporary fashion perspective all which have earned her strong professional respect.
Sara says, “I was honoured to be involved in the St Pat’s Racing Meet Team’s 60th Anniversary Race Day and had a fantastic time across the weekend. I’m thrilled to be invited back and can’t wait for another great race meet.”
Sara played a critical role in selecting evening wear designs that elevated the events fashion appeal. A trusted expert and advocate for contemporary fashion, Sara’s insights and judgement are sought-after in professional and personal circles.
Outside of work, Sara is an avid lover of all things fashion and enjoys the company of her husband, Matt and their two beloved fur babies, Indigo and Pilot. A passionate traveller, Sara loves discovering new places, meeting new people, and experiencing different cultures. When not immersed in the fashion world or traveling, Sara loves socialising with friends and family, cherishing moments of connection and fun. Whether it’s enjoying casual get-together, attending fashion events, or working at the Nicoletta Melbourne Showroom, Sara values building strong personal connections and relationships.
“Thank you to the St Pat’s Racing Meet Team for inviting me to be a part of the 60th Anniversary Race Day, I am honoured and excited to be a part of this racing milestone.” said Sara.
Lisa Ferragine
Sales Administration Manager | Fashion Industry Professional
Lisa Ferragine is the Sales Administration Manager for brand Nicoletta. With over 20 years’ experience in the Australian fashion industry, Lisa has worked across production and sales with leading brands including Copper St, Wish, Target and Harris Scarfe. Now specialising in the bridal and formalwear industry, Lisa is passionate about helping women feel confident and beautiful while finding the perfect dress for their special day. Renowned for her attention to detail and operational excellence, she brings a sharp, industry-wide perspective to today’s judging panel. A returning judge from last year’s St Pat’s Race Day 60th Anniversary.
Lisa said “I’m grateful to be back on the St Pat’s Race Day judging panel again this year after being part of last year’s 60th Anniversary celebrations. Thank you once again for this wonderful for the opportunity.”
Peter Selid
Sales Director | Fashion Industry Professional
Peter was born and raised in Sydney but has always felt a connection with rural life.
“I am the son of Hungarian immigrants who arrived in Australia after World War II with little more than the clothes on their backs. My grandfather was a tailor, and through determination and hard work the family built a successful rag-trade business from small city factory to a larger operation in Western Sydney, with retail stores across Sydney, Canberra and Melbourne. The business became well known under the slogan, “It’s a great bagga fruit, it’s a Selvitex Suit”. “
Continuing that legacy, I launched my fashion agency in Sydney in 1995. The early years were a leap of faith — budget motels, one meal a day, and learning the ropes as a commission agent but they instilled resilience, discipline and a deep respect for the craft of building brands.
Career highlights include introducing Ben Sherman to the Australian market, launching 90’s LA streetwear label Freshjive to Australia, teaming up with Nick Kelly with Industrie in 1999, and relaunching Country Road into the wholesale market. Today, I proudly represent Ringers Western, a brand I’m honoured to be associated with.
We have two beautiful daughters — our eldest studying in Wagga and the youngest studying in Sydney.
Outside of work I enjoy sailing on Pittwater and kayaking in Sydney Harbour.
I am humbled to be invited as a judge at the St Patrick’s Day Races in Broken Hill.
The 2026 Fashions on the Field competition features a new category – Most Quirkiest Best Dressed St Pats Outfit. This category will be open to men and women aged 16 years and above.
